Revelation Announces Global Partnership with GfK 

Portland, Ore— November 29, 2011— Revelation, Inc., provider of Immersive Research™ software and tools, today announced a global partnership with GfK, a global leader in market research.  GfK partnered with Revelation as a technology provider powering GfK SocioLog.dx, GfK’s online qualitative research solution.

GfK SocioLog.dx leverages Revelation’s leading online research technology and combines it with GfK’s qualitative experience and global reach to provide customers a flexible solution for their online qualitative research.  “Digital qualitative research enables practitioners to tap hard to reach respondents, interact with teenagers and early adopters, using their preferred mode of communication -- online, and to reach people wherever they are in the world.  We’ve been working with Revelation for over three years and we decided to engage them as a partner in the rollout of GfK SocioLog.dx.  Revelation’s online platform enables a rich experience for both moderators and participants”, says Norbert Wirth, Global Head of Innovation.

“We have had a great relationship with GfK for several years, and this partnership has given us the opportunity to work even more closely with one of the world’s premier research companies as they rollout GfK SocioLog.dx across the globe.  To date we have helped roll out SocioLog.dx in 26 offices around the world, with more to come. It has been a very exciting opportunity and we are delighted that they selected us to be part of their online qualitative research offering”, states Steve August, CEO, Revelation, Inc.   

About Revelation

Revelation, Inc. designs Immersive Research solutions that combine the richness of traditional research methods with the reach of the Internet. Revelation's simple, engaging software applications deliver a 360-degree view of consumers. Visit Revelation's website for more information at:http://www.revelationglobal.com. 

The GfK Group

The GfK Group offers the fundamental knowledge that industry, retailers, services companies and the media need to make market decisions. It delivers a comprehensive range of information and consultancy services in the three business sectors Custom Research, Retail and Technology and Media. The No. 5 market research organization worldwide operates in more than 100 countries and employs over 11,000 staff. In 2010, the GfK Group’s sales amounted to EUR 1.29 billion. For further information, visit our website: www.gfk.com. Follow us on Twitter: www.twitter.com/gfk_group.

For more information please contact Kristie Conner at kristie@revelationglobal.com. 

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