Revelation, a developer of next generation online qualitative research tools, has added threaded group discussion features to it's Revelation Project in-depth qualitative platform.  Driven by the innovative design thinking Revelation is rapidly becoming known for, this feature enables researchers to create and moderate visually engaging threaded group discussions. Fully integrated into Revelation Project, researchers can now effortlessly mix group discussion with rich media blog and diary activities to get  to the heart of customer experiences.

"The fusion of traditional threaded group discussion with Revelation's current Web 2.0 blog and diary capabilities represents a new category of online qualitative tools", says Revelation CEO Steve August.  "The Revelation Project Qualitative Discovery System truly takes advantage of Web 2.0 technology in the service of the qualitative research mission.  This release changes the game."

Researchers can utilize Revelation Project QDS for in-depth blog and diary exercises as well as bulletin board focus group projects. All data is integrated and can be analyzed using Revelation's advanced analysis and reporting tools.